Why forecast sales?
Humans have the magical ability to plan for future events, for future gain. It’s not quite a uniquely human trait. Because apparently ravens can match a 4-year-old.
An abundance of data, and some very nice R packages, make our ability to plan all the more powerful.
A couple of months ago we looked at sales from an historical perspective in Digital Marketplace. Six months later. In this post, we’ll use the sales data to March 31st to model a time-series forecast for the next two years. The techniques apply to any time series with characteristics of trend, seasonality or longer-term cycles. Continue reading “But can ravens forecast?”